Safe Kids Worldwide


Did you know preventable injuries are the number one killer of kids in the United States? To reinforce our dedication to child safety, UPPAbaby joins forces with Safe Kids Worldwide, a non-profit organization devoted to keeping kids safe from preventable injuries. Their efforts reach far to 600 communities nationally and an additional 27 countries to prevent unnecessary injuries. Since 1988, Safe Kids has helped to decrease the death rate by 55%.

UPPAbaby proudly partners with Safe Kids Worldwide for Safe Kids Day in LA and NY. We are celebrating Safe Kids Day to raise awareness and resources to keep kids safe from preventable childhood injuries and deaths due to car crashes, drowning, fires, falls and more. One million children die each year from preventable injuries and millions more are injured in ways that can affect them for a lifetime. However, these are preventable so there are little things parents can do so kids can grow up safe and thrive.

We’re thrilled to support this important national effort, alongside celebrity heroes Drew Barrymore, Mark Wahlberg, Pete Sampras and more, to raise awareness and funds to keep all kids safe! You can join us in the effort to make every kid a SAFE kid. For more information on Safe Kids, visit For ways to make a huge impact in a child’s life, please go to


TODAY Show Toy Drive


Tis the season to give back!

We are excited to once again partner with the TODAY Show Toy Drive this holiday season. Over the past three years we have donated more than $500,000 worth of UPPAbaby gear to families in need nationwide.

Tune in to the TODAY Show on December 5th to see our founders, Bob and Lauren Monahan, spreading holiday cheer and gear on the plaza. Please check your local listings for exact air times.

For many families in need, the TODAY Show Toy Drive is their ONLY source of gifts and necessities for the holidays. We are excited to share the UPPA Gives Back spirit and we hope that you will join us in spreading the holiday cheer. To support this organization and help people in your community please click here to make a toy or monetary donation. For more information and ways to help, please click here.

Below is a list of our participating UPPAbaby retailers who have generously offered to raise money in-store. Be sure to stop in and donate funds during the month of December. Every donation counts!

All About Baby
Becoming Mothers
Children’s Fair
Dimples Baby
EcoBaby Gear
Oh baby!
Posh Baby & Mommy Too
The Baby’s Room
USA Baby
Xpecting Maternity
Wee Babe