UPPAbaby is an innovative American company with one mission:

to make high-quality baby products that fit the needs of your new life as a parent, while appealing to the sense of style you’ve always had. To do this successfully, UPPAbaby draws on three decades of experience in the juvenile industry and on our own inspirations as parents of young children. We look for ways to make our strollers and baby products lighter, more savvy, easier-to-use, even fun. We explore ways to deliver greater comfort and safety for baby, with convenience and style for Mom and Dad. We even challenge the homogenous look of most baby products, by creating sleek designs and more sophisticated, modern fashions. UPPAbaby strives to deliver the personal attention and customer service that you expect and deserve.

By pushing the edge on so many levels, UPPAbaby delivers the higher standards of innovation and style that discriminating parents appreciate. For us, it’s a matter of pride. For parents, it’s one more source of joy.


Owner and Product Development

Bob has spent more than a few years inventing and developing products for companies such as Ford, Reebok, The First Years and Safety First. Although he suffered some bangs and bruises along the way, we believe that his experience gives each stroller a well-rounded and robust spirit.


Owner and Sales

In addition to battling three test subjects/temperamental models and running our test facility (ie: home), Lauren is often referred to as MOBI (Mitigator of Bad Ideas). Day in, day out, she provides a breath of sanity to Bob’s sometimes impulsive decisions. She also uses her Reebok licensing experience to provide strategic and legal input.


Our products meet the most stringent industry standards required by the Juvenile Product Manufacturing Association (JPMA) and the Consumer Product Safety Commission (CPSC). What makes us different though, is that we rely on our own real life experiences as parents to continuously set and raise the standards for safety, style and performance for which we’ve become known.

Customer Experience

A recommendation from one parent to another is the highest form of flattery! A large part of our success is due to our incredible Customer Experience team. We can’t say enough about them! We truly believe we have the most responsive customer service in the industry — and we provide the ultimate in personalized care and attention. See what actual users say about their experience with our team.


We stand by our products and are committed to supporting our customers and their families. Once we have confirmed your claim, we will try our best to repair or ship replacement parts (free via FedEx) within 24 hours. That’s the best warranty program in the industry. Read more information about our warranty here.

UPPAbaby Gives Back®

UPPAbaby is committed to giving back to families in need and providing safe transport for families. We created the UPPAbaby Gives Back program to create partnerships and support worthy causes and non-profit organizations that share our mission and core company ethos of providing funds, services and essential items to families in need. To-date UPPAbaby has donated more than $2 million worth of strollers, car seats and accessories through a variety of charitable partnerships and initiatives including; product donations, monetary donations and volunteerism.

Chemical Compliance Policy

At UPPAbaby, our commitment to offering the highest quality products for children motivates us daily to innovate and design products that truly meet the needs of today’s families. As a result, our products meet the most stringent applicable Federal, State, local, and voluntary standards. These mandates cover chemical requirements, physical performance testing, and product marking, and labeling.

We have a quality assurance team in place that judiciously tests UPPAbaby products well beyond the periodic mandates required by the Consumer Product Safety Improvement Act. Our increased test frequency exceeds industry practices, demonstrating our commitment to the highest degree of quality and safety and we have strict chemical requirement agreements with our suppliers. We do not use hazardous materials in the formulation of our products and our strollers are not treated with any chemical flame retardants.

UPPAbaby publishes and abides by internal chemical policies created for well-known chemicals of high concern, like those published under Washington State, REACH, and proposition 65.

Our dedicated Customer Experience team provides the highest level of service and ensures that parents and caregivers who have concerns about emerging hazardous chemicals are promptly addressed within 24 hours using the most accurate and complete information available.

As members of the General Chemistry & Commerce Council (GC3) and other consumer and industry advocacy groups, UPPAbaby engages with like-minded organizations reinforcing our commitment to consumer and product excellence.